When it comes to cycling, combining safety with style is not always easy. However, these new bicycle tires from Sweetskinz merge the two effortlessly. Sweetskinz is a range of nocturnal tires which are light reflective at night.
Unlike many reflective add-on features, the entire rubber tire itself is reflective. With urban edge, graffiti inspired patterns such as the fiery ‘Scorch’ and the snake like ‘Rattleback’, riders can be seen at night in style. by Andy G
see also, pac man bike spokes and hokey spokes
PHD 'Spreading the Hype' 
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