THE NORTH FACE SOHO IS NOW OPEN

7 03 2007

The North Face has chosen Soho for its second Manhattan location. The new store is on 139 Wooster Street, New York, NY 10012, located between West Houston and Prince Streets in the historic district of Soho. “The decision to put a new store in Soho was part of the strategic expansion by The North Face into key retail markets complementary to our wholesale distribution strategy,” said Lindsay Rice, Vice President of Retail, The North Face. “The neighborhood offers a separate demographic and distinct environment from our uptown location while continuing to cater to New York City’s outdoor enthusiasts as well as those who must brave the elements in their everyday lives.”

NORTH FACE

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